• InfoTrac Public libraries market
  • News, Journals, and Magazines Curated for Discovery

    Superior indexing on a robust, powerful platform for your everyday researchers

    The days of flipping through print encyclopedias are over (glory be!).

    Today’s more sophisticated public library users want to research the same way they use the Internet: to search, “glean,” or filter information to get the best content for them to use.1 And they want to do this in bursts, not spending a lot of time in a single resource.

    54% of patrons research topics that interest them.2 The second most reported reason patrons have increased their library usage in the last five years is “to do research and use reference materials.” 2 That’s a whole lot more than the popular notion of simply borrowing books and using computers!

    Now, more than ever, patrons want to be directed to specific information.1

    The challenge:

    How do you help patrons find the information they want, quickly, with intuitive searching that mirrors Internet searching, while making sure they tap into quality sources?

    The answer:

    You can connect patrons to the information they’re looking for, with tools that make discovery fast and easy, all available on the InfoTrac platform from Gale.                       

    • Integrated G Suite Education—Gmail, Classroom, Drive, Docs, and more—allow users to easily save, share, and download articles, which helps educators improve student engagement, encourage collaboration, and foster critical thinking, from anywhere and on any device
    • With Microsoft collaboration tools enabled, users can store, sync, and share files by downloading Gale content to OneDrive in the cloud and easily transfer content for use in Microsoft tools like  OneNote and Classroom
    • The Related Resources feature recommends additional content of interest, providing a more dynamic, relevant presentation of related content
    • The InterLink feature provides a better cross-search experience by building a web of connections across Gale resources via unique subject indexing and results-ranking algorithms, helping researchers find the content they need, when they need it, without having to know the specific resource in which to find it
    • Topic Finder, a visual search tool that allows users to discover new facets of their topics by connecting their search results in multiple ways 
    • The Search Assist feature provides suggested search terms as you type
    • Mobile-responsive design ensures students can access the resources on the devices they use most
    • The interface and articles can be translated into over 20 languages, and Readspeaker technology (text-to-speech) allows text to be read aloud to users

    All of these tools support InfoTrac's solid content features including:

    • Full-text articles from the world's leading journals and reference sources
    • Careful editorial curation
    • A low-to-no embargo rate
    • Detailed manual indexing            

    Many patrons especially like being able to read full-text Newsweek, The Economist, USA Today Magazine, and other popular titles. And if their library has GVRL eBooks, cross-searching periodicals and eBooks through PowerSearch and InterLink make for a more powerful, more fruitful search experience.

    Sure, there are other periodical databases out there. But InfoTrac’s features and unparalleled indexing make it a superior tool for successful discovery.

    Why are they researching?

    Studies show that patrons rely on their public libraries to do research to suit different needs:

    • 66% do research for school or work; easy-to-use citation tools facilitate research results and PowerSearch allows GVRL eBooks and In Context databases to be cross-searched along with periodicals.
    • 47% do research for health information. With collections like Health Reference Center Academic and Physical Therapy and Sports Medicine, users find the latest articles on their topics of interest.

    Research, not rummaging

    Public library patrons can find fluff and trivia on their own; they count on their library to connect them to real resources that fulfill serious research needs. InfoTrac helps them go beyond general Internet searches to explore and learn. Find out what makes InfoTrac unique.

    1 Rising to the Challenge: Re-envisioning Public Libraries, The Aspen Institute Communications and Society Program, October 2014, http://www.aspeninstitute.org/sites/default/files/content/docs/pubs/AspenLibrariesReport.pdf
    2 Pew Internet & American Life Project, January 2013, http://libraries.pewinternet.org/2013/01/22/library-services/