Guffey Archived Articles
One-third of recruiters say social referrals—recommendations by friends or colleagues—set a candidate apart, according to a survey of 1500 global recruiters conducted by the software recruiting firm Bullhorn.
Valerie Frederickson, a Silicon Valley CEO, said that social referrals have not only helped attract the highest-quality people to her organization—they do so for the least cost and in the shortest time.
Companies across all sectors are using whatever means at their disposal to appeal to high-quality workers. Fresh & Easy Neighborhood Market Inc., which has 5,000 employees, sends out weekly e-mails about new job openings to current workers in hopes they will forward the messages to their networks.
Fresh & Easy doesn't stop with e-mails. Like an increasing number of organizations, the food purveyor posts notices about positions on Facebook, Flickr, LinkedIn, Pinterest, and Twitter. These social media networks allow a company to talk about its corporate culture and drive interested individuals to its website or YouTube channel, where videos showing employees enjoying their workday can entice qualified individuals to apply.
Discussion: Why do you think employers use social media to find talented young workers especially? What elements make up corporate culture? Why is understanding an organization's corporate culture important when looking for a job?
Source: Gale, S. (2012, November 5). Social referrals save companies time and money. Workforce. Retrieved from www.workforce.com
While it isn't quite time to omit job boards from a job search, it is time to create an online presence if you don't have one. The reason? Some employers are not posting jobs at all. Instead they look for candidates through social networking sites such as LinkedIn and Twitter.
Creating an online, searchable presence can help job seekers gain notice. Writing a blog or posting a YouTube video that demonstrates your skills can catch a potential employer's eye. Following recruiters, industry leaders, and individual companies on Twitter and linking to articles and sharing expertise in tweets are additional methods of enhancing your chances of being noticed. Posting a "like" on a firm's Facebook page even may be a way to learn of job openings.
LinkedIn connections have become a basic job-search strategy. The object is to gain a link to those within an organization as a way to learn about openings before they hit job boards. But anonymous requests are often ignored, so experts suggest sending a personal message that touches upon your similar professional backgrounds with a connection request.
Discussion: Why do experts say it is a bad idea to ask a stranger for help landing a job? What should you do now to clean up your online persona so you can look more professional to future employers? What ways beyond social media can you use to learn about an organization?
Source: Korkki, P. (2013, January 27). How to say 'Look at me!' to an online recruiter. New York Times, p. B8.
Creative remains the most popular—and overused—adjective on LinkedIn user profiles, according to the social networking site's annual analysis.
The survey examined 187 million profiles appearing on LinkedIn pages summary sections from members across the globe. Non-English words were translated and added to the English profiles.
The remaining overused buzzwords were:
5. Extensive experience
6. Track record
10. Problem solving
To set yourself apart, examine the way people currently in the job you want describe it and use those words. Rather than simply stating that you are creative, illustrate that creativity. Work on a headline that will help you shine above the many other profiles a potential employer will see.
Discussion: How can you show rather than tell a skill or accomplishment when writing about your experience? Why is it important to have others review your profile and résumé? Why should you try to avoid words that hiring managers see frequently?
Source: Olson, L. (2012, December 4). Do you use these 10 overused buzzwords on LinkedIn? U.S. News. Retrieved from http://money.usnews.com
As summer internship season gets underway, experts offer the following tips to help turn temporary positions into permanent ones.
1. Think long-term. Show that you can fit in with the corporate culture and that you can do the work.
2. Volunteer. Demonstrate that you are eager and interested in an organization by volunteering to do tasks above and beyond your designated job.
3. Share ideas. Think through any ideas you may have and then speak up. Even if your idea is not acted upon, offering an idea shows you are involved and have critical thinking skills.
4. Dress right. Err on the side of conservatism and wear clothes that fit in with the organization's written or unspoken dress code.
5. Exceed expectations. Come early. Stay late. Take on extra projects. In the limited time of the internship, demonstrate the kind of asset you would be if taken on full time.
Discussion: Why is dressing appropriately at work so important? How can you learn more about an organization so you can be proactive at an internship? Why should you avoid blurting out ideas you have not thought through?
Source: Wilson, S. (2012, June 14). Turning a summer gig into a job. Los Angeles Times, p. B2.
The last words an employer wants to hear an employee say are "I'll try." According to Brad Hoover, CEO of the online grammar checker Grammerly, try implies a lack of confidence, belief, passion, and commitment. Each of these is a key component to success in today's workplace. Employers seek employees with problem-solving skills and the dedication to see a task through, not just the vague intention to do so, Hoover says.
He suggests never saying try during an interview. Instead Hoover recommends using words that connote power and impact. If an employer asks for something unrealistic, Hoover advises asking for a more reasonable goal rather than resorting to "I'll try."
"Don't try, do; don't doubt, believe; don't wonder, act," Hoover concludes.
Discussion: How do you react when you ask someone to do something and you get the response "I'll try"? How can you demonstrate a can-do attitude in an interview? How can you illustrate problem-solving skills in a job query letter?
Source: Hoover, B. (2013, January 17). The most dangerous word to use at work. Fortune Magazine. Retrieved from www.cnnmoney.com