With DemographicsNow: Business & People users can produce comprehensive business and residential lists as well as detailed demographic reports, maps that “visualize” trends, and customized customer reports through uploading their own customer or business data and blend it with rich consumer information, like demographics, psychographics, and Experian consumer segments.
For libraries, the robust assets of DemographicsNow allow you to replace multiple product subscriptions with one affordable resource your users will return to time and again for business information. Users can compile a variety of reports — standard and custom — that will help them make informed decisions.
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